SlideShare: 5 practical ways charities can improve supporter retention with martech

28 Sep 2023  |  by Melanie Davis

Discover how charity marketers can leverage marketing technology to reduce churn and enhance donor loyalty.

Today’s economic climate has made it essential for non-profits to embrace data-driven approaches to supporter retention. As a result, more charity marketers are looking for ways to strengthen their donor base and ensure greater financial stability with marketing technology (martech).

Swipe through our SlideShare for five quick examples of how it can help you.

Melanie Davis

Group Marketing Manager

Since 2007 Mel has led the Apteco marketing team in driving the Apteco brand. She has been a B2B marketer in the data and marketing technology sectors for over 20 years. Her aim is to ensure that Apteco is a trusted and respected brand that is the first point of call for all data driven marketers.

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