SlideShare: Best practice marketing campaign management from Apteco
29 Jan 2021 | by Martin Clark
Get a sneak preview of our seven steps to successful campaigns.
Knowing where to start with each new marketing campaign can be daunting. With a wealth of data at a marketer’s disposal, and a wide range of MarTech each claiming to be the silver bullet, it’s easy to overlook best practice advice that will give you the best possible results.
So let’s take a walk through seven steps of a campaign, from initial objectives and target audience through to analysis and optimisation, to create a checklist for success.
Apteco Marketing Suite™ is designed to give marketers the tools and actionable insights they need to optimise campaign performance. Apteco is far more than a technology solution; we’re here to help you become a better marketer, sharing our knowledge and expertise to enable you to do more.